- Founder/Owner: Himanshu Goel & George Tharian
- Business: Virtual Influencer
- Ask: ₹1 Crore for 2.5% Equity
- Valuation/ Networth: ₹40 Crores
- Funding: No Deal
- Sharks: No Deal
- Episode: Season 3 Episode 47
FUTR Studios/Kyra Shark Tank India Pitch:
FUTR Studios is an Indian Startup which appeared on Shark Tank India Season 3 Episode 47. Their product is Kyra, India’s first virtual influencer. Kyra has been developed using CGI and AI technology and has collaborated with several brands in India. She has over 2.5 Lakh instagram followers. The founders shared that Kyra has also appeared as a cover model for several magazines. The founders sought an investment of ₹1 Crore for 2.5% of the company valuing the business at ₹40 Crores.
FUTR Studios launched Kyra in 2022. She is a fashion, fitness and lifestyle influencer. The founders added that because Kyra is a digital asset, it can be used in virtual reality, gaming and similar applications. The company outsource their content production but the designers are on exclusive contract with FUTR Studios. The company has already done a ad for BoAt where they charged them ₹16.5 Lakhs and that video costed them ₹10 Lakhs to produce.
FUTR Studios/Kyra’s Revenue & Financials during Shark Tank India:
FUTR Studios has a team size of 2 people and the company is completely bootstrapped. The founders added that in future, they are planning to have more in-house virtual IPs and Brand-Owned IPs which would work directly with different brands.
FUTR Studios has a lifetime revenue of ₹82 Lakhs. For FY23-24, The company has already made a revenue of ₹46 Lakhs till September 2023. Their current year profit is at around ₹12 Lakhs after drawing salaries which is ₹1.5 Lakhs each for both co-founders.
FUTR Studios/Kyra Shark Tank India Negotiations & Funding:
Namita was the first shark to go out because she felt it was a trading agency and Kyra’s personality is not yet developed. Aman suggests that the founders need to bring a tech co-founder but at this stage he is not going to invest.
Vineeta felt like it was too early for an investment as the company still needs direction on where they are going. Anupam comments that the founders failed to crystalised their vision. Deepinder felt like this was not a business but an Instagram handle therefore he goes out as well. FUTR studios walked out of tank without a deal.
Who are the founders of FUTR Studios?
Himanshu Goel & George Tharian founded FUTR Studios. Himanshu has done his engineering in IT from Punjab University. Both founders went to MICA, Ahmedabad for their MBA and thats where they met.
How is FUTR Studios doing after Shark Tank India?
Our research in the FUTR Studios revealed that while they did not get a deal on shark tank, Their appearance would overall have a positive impact on the future of the company. As of April 2024, The company is still in business but they have no made any posts in past two months which is the longest Kyra has gone without posting in last little while. While it is still early to make any assumptions, this may not be a good sign for company.
we will update this post once more information comes to light. In the meantime, you can check out Amazon by clicking the button below for other Shark Tank products.
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Here are other companies from Season 3 Episode 47.