• Founder: Neha Bajaj & Karen Saldanha
• Business: Crayons
• Ask: ₹50 Lakhs for 10% Equity
• Valuation/Net worth: ₹5 Crores
• Funding: ₹15 Lakhs for 10% Equity and ₹ 35 Lakhs Debt at 0% Interest
• Sharks: Aman Gupta
• Episode: Season 2 Episode 21

Dabble Shark Tank India Pitch:

Dabble, a startup featured on Shark Tank India Season 2, specializes in producing child-friendly, toxin-free art and play products made from natural and safe ingredients like organic beeswax, natural waxes, and coconut oil. With a portfolio of 10 products, including colorings and brushes, they claim to be the first company in India to transparently list all ingredients on their products. Their items are available on their website and various marketplaces. Seeking an investment of ₹50 lakh for a 10% stake in the company, Dabble began in 2017 from home and commenced sales in 2019.

Dabble Shark Tank India Negotiations:

They generated ₹17 lakh in FY 19-20, followed by ₹14 lakh and ₹47.5 lakh in FY 20-21 and 21-22, respectively. Year-to-date sales for FY 22-23 stand at ₹33 lakh, with last month reaching ₹8.7 lakh, marking a break-even point. As a bootstrapped company with a 9% market spending and 75% margins, Vineeta and Namita opted out of the deal, citing a lack of founder determination and unimpressive sales numbers. Despite Aman’s initial offer of ₹50 lakh for a third of the company, the founders, Neha Bajaj and Karen Saldanha from Bengaluru, accepted his revised proposal of ₹15 lakh for a 10% share and the remaining as interest-free debt.

Who is the founder of Dabble?

Neha Bajaj & Karen Saldanha founded Dabble. They are from Bengaluru. Karen has an MBA in marketing and finance and went to IIM Bangalore for the women entrepreneurship program. Neha has a master’s in photography.

How is Dabble doing after Shark Tank India?

Our research in the company revealed that their deal with Aman Gupta did indeed close after the show and Dabble is thriving after the show. They have around 30 thousand Instagram followers as of November 2023 and are growing rapidly. As sharks suggested, they made it into Hamleys and now selling their products through their website and stores.

Source: Dabble Instagram

Here are other companies from Season 2 Episode 21.