- Founder/Owner: Natwar Agarwal & Anuj Nevatia
- Business: Footwear
- Ask: ₹2.5 Crores for 1% Equity
- Valuation/ Networth: ₹250 Crores
- Funding: No Deal
- Sharks: No Deal
- Episode: Season 3 Episode 33
BACCA BUCCI Shark Tank India Pitch:
BACCA BUCCI is an Indian startup which appeared on Shark Tank India season 3 episode 33. They sought an investment of ₹2.5 Crores for 1% of their company valuing the business at ₹250 Crores. The founders stated that India, despite being the world’s second-largest footwear producer, is dominated by international brands in the Indian footwear market. They positioned BACCA BUCCI as a Gen Z youth-focused fast fashion footwear brand. Their product range also includes streetwear and accessories along with their wide variety of footwear range.
BACCA BUCCI started in 2015 and has sold over 30 lakh shoes since its inception. Additionally, customers can purchase their products from their website and all other major marketplaces. The founder’s vision is to take this brand internationally while being the first preference of Indian youth. Also, The company only dealt with footwear for the major part of their existence and only added streetwear in October 2023. BACCA BUCCI has over 72,000 followers on their Instagram at the time of their pitch.
BACCA BUCCI’s Revenue & Financials during Shark Tank India:
BACCA BUCCI closed their last financial year with revenue of ₹47 Crores. Also, A year prior was closed at ₹29 Crores, and they made ₹19 Crores in FY20-21. They are projecting to close FY23-24 at around ₹80 Crores. The company has made ₹27 Crores between April 2023 to September 2023. They are EBITDA positive at 7-8%. They have a gross margin of 55%.
For Unit economics, 45% of their sales go to COGS, 32% is the cost of selling, which includes commission, logistics, packaging, and other costs. This leaves them with a net gross margin of 23%. Another 9% is spent on performance marketing, and 7% goes to salaries, rent, leaving them with 7% EBITDA. Their net promoter score is 60.
The company makes about 25% of total revenue directly from their website, 44% comes from Amazon, 25% comes from Flipkart, and 6% from other marketplaces. The founders added that they have strategic partnerships with Amazon, Flipkart, and Myntra. They added that their average rating on Amazon is 4.1 stars. Total returns are around 18%. The company is completely bootstrapped at the time of their pitch.
BACCA BUCCI Shark Tank India Negotiations & Funding:
Namita was the first shark to go out because she couldn’t see any Unique selling proposition in their products. Vineeta goes out because she felt like it was not a right fit for her. Aman goes out because he felt like the founders had a trading mentality. Deepinder goes out because there were issues with branding and design language. Anupam goes out because he felt like the ask was too unrealistic.
Who are the founders of BACCA BUCCI?
Natwar Agarwal & Anuj Nevatia founded BACCA BUCCI. They both have a background in accounting.
How is BACCA BUCCI doing after Shark Tank India?
Our research into BACCA BUCCI revealed that while they did not get a deal on Shark Tank India, Their appearance on the show had a positive impact on their business. This has given them validation and exposure all over India which would, in turn, translate into sales. Notably, as of March 9th, Their Instagram following grew to 1.17 Lakh followers and growing. We will update this article with their financials when that information comes to light but in the meantime, you can check out their products by clicking the Amazon button below!
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Source: Instagram @bacca_bucci
Here are other companies from Season 3 Episode 33.